{"id":1392,"date":"2025-10-10T08:33:25","date_gmt":"2025-10-10T08:33:25","guid":{"rendered":"https:\/\/onroadrb.com\/services\/gastronomic-event\/"},"modified":"2025-10-10T10:16:13","modified_gmt":"2025-10-10T10:16:13","slug":"gastronomic-event","status":"publish","type":"page","link":"https:\/\/onroadrb.com\/en\/services\/gastronomic-event\/","title":{"rendered":"Gastronomic Event"},"content":{"rendered":"
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<\/span>Promotional 4×4 rental for events: Ford Ranger case at the Burger Championship<\/span><\/h2>\r\n <\/div>\r\n
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At <\/span>DRB OnRoad<\/b>, we provide mobility and marketing solutions for unique events. One of our standout projects was the rental of a <\/span>Ford Ranger<\/b> to boost a gastronomic event, serving as a promotional car and the grand prize of the main raffle.<\/span><\/p>\n

How was the Ranger used during the event?<\/b><\/p>\n

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  • The Ford Ranger was placed as the centerpiece of the event setup, integrated into the main stage and tasting area.<\/span><\/li>\n
  • A photography area was designed for attendees to take photos with the truck as a backdrop, generating exposure on social media.<\/span><\/li>\n
  • Branding resources were used \u2014 vinyls, lights, focal lighting \u2014 to highlight the vehicle as the symbol of the final prize.<\/span><\/li>\n
  • At the closing, the raffle moment was celebrated where attendees could aspire to win the Ford Ranger, generating excitement and strengthening the advertising campaign of the championship.<\/span><\/li>\n<\/ul>\n <\/div>\r\n \r\n
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    Advantages of 4×4 vehicles as promotional tools<\/b><\/p>\n

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      • Visibility<\/b>: a robust and imposing truck like the Ranger attracts attention and encourages social media content.<\/span><\/li>\n
      • Logistic versatility<\/b>: it can transport cargo, event elements, mobile stands, etc.<\/span><\/li>\n
      • Experiential relationship<\/b>: attendees not only see the vehicle but interact with it (photos, tours, ambiance).<\/span><\/li>\n
      • Conversion potential: using the vehicle as a prize generates expectation and greater public involvement.<\/span><\/b><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n

        About our rental fleet<\/b><\/p>\n

        In our company, we have 4×4 models suitable for urban, promotional, and off-road use. We take care of transportation, branding installation (vinyls, lighting, structural support), and logistics coordination with the event organizer. Our goal: for the vehicle to be more than just a medium, but an effective and attractive marketing tool.<\/span><\/p>\n <\/div>\r\n <\/div>\r\n\r\n

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